New Sony Alpha 7 IV mirrorless takes “basic” to the next level
The Alpha 7 IV features a 33-megapixel full-frame image sensor and outstanding photo and video operability bringing new meaning...
Tamron: the world’s first all-in-one zoom lens starting at F2.8
Tamron has a passion for all-in-one zoom lenses that goes as far back as 1992. The result of that...
Sigma: all-new mirrorless zoom lens duo at 2020 Imaging USA Expo
Discover the Sigma fp full-frame mirrorless digital camera and the the all-new mirrorless zoom lens duo available in native...
Irix Cine 150mm T 3.0 Macro 1:1 lens: the first in a new line of full frame lenses
Irix said it from the very beginning: our intention was to provide the cinematographers with the most advanced and...
New Sigma lenses for mirrorless cameras: the new world is the old world
Lenses for mirrorless are presented as able to offer better quality than DSLR lenses, due to the short flange...
Sony FE 35mm F1.8: a luminous prime lens for photography and video shooting
The Sony FE 35mm is a luminous wide-angle prime lens that photographers will love for a variety of stills,...
Five Sigma Art prime lenses available for Sony E-mount
Covering focal lengths from 20 to 85mm, the new Sigma Art prime lenses for Sony E-mount models with full-frame...
Yongnuo and 7Artisans: three new wide-angles for the New Year
The Yongnuo YN 14mm F2.8 in Canon mount, and the 7Artisans 12mm f/2.8 and 7Artisans 35mm f/1.2 for different...
Samyang introduces third AF lens
The new compact and lightweight lens from Samyang, AF 35mm F2.8 FE, will be available globally from July, with...
Sigma: new Cine lenses for NAB 2017
The Sigma Cine FF High Speed 14mm T2 and the Sigma Cine FF High Speed 135mm T2 prime lenses...