Hasselblad expands the X system with two much needed accessories: a release cord to put an end to camera...

Increasing the capabilities of the X1D-50c mirrorless  medium format camera, Hasselblad adds three new lenses to its XCD lens...

DJI’s new drones mark two firsts: the Mavic 2 Pro is the world’s first drone with an integrated Hasselblad...

Cinematographers, directors or photographers who use a camera and want to check and or simulate framing without holding the...

Previously announced, the XCD 21mm f/4 lens is finally available for ordering, at the same time Hasselblad announces the...

Available for sale and to rent, the H6D-400c MS allows users to create a final image with an effective...

The XPan concept now available, through an adapter, for the X System series, offers a panoramic format to the...

Hasselblad’s new online store is now open to the USA, China, UK, Germany and France. Visit it without leaving...

Aware that owning a Hasselblad is a significant investment for anyone, Hasselblad created a global online service for anyone...

Modern day cameras allow to enhance user experience through firmware, and Hasselblad is exploring how far it can go...