augmented reality

Panasonic “Smart Studio”at NAB 2019 shows the future of live production

Panasonic “Smart Studio”at NAB 2019 shows the future of live production

Visitors to Panasonic’s booth at NAB 2019 can see the AW-UE150, Panasonic’s new 4K/HD pan/tilt/zoom camera, in action. It’s a camera now being…

SXSW 2019: discussing the future of Virtual Reality and content creation

SXSW 2019: discussing the future of Virtual Reality and content creation

There is more to VR than gaming, and  it may be the entrance to a new era in content creation as “realer than real” VR approaches. That’s…

Cine Gear Expo 2018: free registration now open

Cine Gear Expo 2018: free registration now open

Cine Gear Expo attracts to Hollywood, each year, professionals from more than 60 countries, for four days of new products exhibition, screenings, and seminars. Register now, for free! From May…

Blackmagic Design announces Ultimatte 12

Blackmagic Design announces Ultimatte 12

Ultimatte 12 will be demonstrated at IBC 2017, on the Blackmagic Design booth. Discover a new realtime hardware compositing processor that’s perfect for broadcast quality keying and much more…

zKey 3D Keying System: goodbye green screen

zKey 3D Keying System: goodbye green screen

The zKey 3D Keying System allows to add CGI layers in front and behind the talent in real time, needs no special background or lighting and can be used in…

Unreal Engine: from video games to broadcast production

Unreal Engine: from video games to broadcast production

Epic Games went to NAB 2017 to reveal applications of their Unreal Engine that deliver unprecedented speed, fidelity and flexibility in broadcast production workflows. Developed by Epic Games in 1998…

Augmented Reality and the noise in your images

Augmented Reality and the noise in your images

Magic Bullet Denoiser III, Red Giant’s leading plugin for removing unwanted video noise and grain from footage, uses cutting-edge technology from a company that has Mark Cuban of…

THX acquired by Razer

THX acquired by Razer

Razer, a company known for its gaming devices, acquired renowned audio technology company THX, opening new development horizons for a brand that is responsible for better audio quality in cinemas…

Zeiss VR ONE Plus: from virtual cinema to a drone’s “cockpit”

Zeiss VR ONE Plus: from virtual cinema to a drone’s “cockpit”

Zeiss introduces their new VR ONE Plus Virtual Reality Headset at E3, and confirms that this second-generation mobile VR headset provides a high-quality immersive virtual reality experience at…

3DR Solo: new software brings augmented reality

3DR Solo: new software brings augmented reality

Launched at NAB 2015, the Solo drone, from 3D Robotics, continues to evolve, following what was promised then: a drone that becomes better as time passes, for an easier aerial…

Ncam shows photorealistic augmented reality at NAB 2016

Ncam shows photorealistic augmented reality at NAB 2016

Ncam, a company known for its work in augmented reality for television and film production, will reveal ground-breaking advances in creative capabilities at NAB 2016. Ncam will present a…

Technicolor: HDR and Virtual Reality at NAB 2016

Technicolor: HDR and Virtual Reality at NAB 2016

High Dynamic Range is one of the essential elements of Technicolor’s presence at NAB 2016, but the company, that just received a “Star of Recognition” from the Hollywood Chamber…

Magic Leap: a future without screens

Magic Leap: a future without screens

Magic Leap is, as stated on their website, “an eclectic group of visionaries, rocket scientists, wizards, and gurus from the fields of film, robotics, visualization, software, computing, and user experience…