FUJINON XF56mm F1.2 R WR: a new mid-telephoto lens
Offering the 35mm equivalent focal length to an 85mm lens, the FUJINON XF56mm F1.2 R WR is an improved...
Cine Gear Expo LA 2022: Fujifilm’s new cameras and lenses
Fujifilm will be at booth 236, at Cine Gear Expo, in Los Angeles, with a wide assortment of rigs...
Fujifilm X-H2S Announced
ARRI isn’t the only one introducing a new camera today. A lightly-edited press release follows… Valhalla, N.Y., May...
Cinema Capabilities of Fujifilm Cameras
Recently, blissfully, I’ve been able to get back to shooting. Slowly but surely the gigs are coming back, although...
Fujifilm: new GFX50S II camera and new lenses for X and GFX systems
The new GFX50S II mirrorless digital camera, with a 51.4MP large format sensor was the star of Fujifilm’s show,...
FUJINON XF50mm F1.0 R WR: the world’s first AF-capable F1.0
Announced as the world’s first AF-capable F1.0 interchangeable lens for mirrorless digital cameras, the new FUJINON XF50mm F1.0 R...
Cleaning Procedures for Lenses and Accessories during the Pandemic
Fujinon’s North American associates posted some simple and effective methods to keep your broadcast and cinema lenses free of...
FUJIFILM Recognized for Lens Design Excellence
FUJIFILM has been recognized for design excellence with 2020 iF DESIGN AWARD for six of its cinema and broadcast...
Fujifilm statement and coronavirus outbreak preparedness
The postponement of The Video Show due to take place this March did not caught Fujifilm off guard, and...
Hands On: Fujifilm XPro 3
The FUJIFILM XPro3 is a unique mirrorless camera characterized by its distinct viewfinder design, a hidden LCD screen, and...
