This post is a lighting breakdown of a shoot I did last year. I had the opportunity to shoot Rafael Marquez in Mexico City for the FMF. He is a world class soccer player for Mexico and a great guy. We were going to shoot several shots that would need to freeze him in mid […]
Free keyboard shortcuts for your favorite NLE We put together a series of downloadable keyboard shortcut documents for Adobe Premiere Pro, Avid Media Composer, Final Cut Pro X, Sony Vegas Pro, Lightworks and now DaVinci Resolve. Regardless of what system you prefer or are familiar with, you’ll find that each document contains simple but effective […]
A lot of people are starting out at the top these days–just buying a camera and starting a career shooting. That's cool, but cinematography is a collaborative craft. You have to know how to work with others, especially those that work for you. Let's talk about camera assistants for a moment… Back in days of […]
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This is a thought provoking article on big data and creativity. I can see how creativity is contributing to massive amounts of data that is being created, especially on the social or personal level. However, within organizations I truly believe that creativity is indeed being stifled. There are still too many demands to to do […]
On this week's MacBreak Studio, which happens to be our 200th episode, I talk with Steve Martin from Ripple Training about how to change the default way that Final Cut Pro X interprets transparency, or the alpha channel, of a graphic or video. […]
This is the second in a series of interviews introducing the experts who are speaking at the upcoming Digital Asset Management Conference. Today, we’re speaking with Ben Ross, who serves as Creative Director for the award-winning production house Wild Plum. He describes the many ways he utilizes DAM on a daily basis and what benefits […]
Traditional forms of awareness building in the form of outbound marketing cede ground to collective storytelling around the brand. Tightly scripted production gives way to crowd funded development and distribution. These trends influence and complicate the ways in which people who manage digital assets pursue their work. How might digital asset managers apply the same practices […]
Read More… from Collaborative Innovation: Co-Create Your Way to DAM Maturity
At the 2013 NAB Show, NUGEN Audio will be displaying a range of industry-leading innovations for loudness correction that offer a smarter approach to meeting new loudness regulations and raising the quality of broadcast audio. NEW — LM-Correct: Stand-Alone Loudness Tool For the first time, LM-Correct is available as a file-based program, taking its speed and […]
I’m shooting more projects with the Canon C300 but none of the built-in looks greatly appeal to me. While trying to build my own custom C300 look at a local rental house I spied an Arri Alexa in the next stall over… and asked, “Can I put that next to this C300 for a while?” […]
Read More… from Color Matching a Canon C300 to an Arri Alexa
