I like to see new cameras, but more importantly, I like getting my grubby hands on them to see...

The ARRI Academy isn’t only about learning how cameras work. We also teach how to use them. I’ve never...

With a newly designed body that looks better than the previous model, the new Tentacle Sync E enables professional...

This is a story about a lens family whose soft focus backgrounds were consciously designed, and the lens mount...

Stellar, the new ARRI intelligent app for professional lighting control works seamlessly with the SkyLink, SkyPanel, and L-Series hardware,...

Lighting accessary-maker DoPchoice has some new products to show at the 2018 edition of IBC: new Rabbit-Ears, Snapgrid, Snapbag, ...

The American Society of Cinematographers will celebrate its 100th anniversary next year, and the new ASC ARRI Educational Center...

This is one big light source was my first thought. At NAB 2018 the ARRI SkyPanel quite literally lite...

ARRI Signature Primes were designed in conjunction with the ARRI ALEXA LF large format digital cinema camera and are meant...

Quick note: if you’re coming to Portland OR for the PNW Lens Summit, you can get 20% off lodging at...