Transvergence Summit 2013: “The Sims” Creator, Will Wright

Game Creator and Entertainment Innovator shares his thoughts on what’s next…

The Transvergence Summit, was a true meeting of the brightest and most innovative minds in new media. It was also an opportunity to witness one of the best, (and fastest!) power point presentations I've ever seen by Mr. Will Wright.

If you’re not familiar, Will Wright is probably best known as the creator of “SimCity” and “The Sims” the best selling PC game of all time.  Wright was also the co-founder of the game development company Maxis, now part of Electronic Arts (EA). In April 2009, he left EA to run “Stupid Fun Club”, an entertainment think tank in which Wright and EA are principal shareholders.  His first success as a game developer was actually “Raid on Bungeling Bay” for the Commodore 64 game system in 1984.

Since that time, he has gone on to produce an interactive television series, “Bar Karma” which was the first online, community-developed, network television series. Essentially, online users pitch their own ideas for scenes using a tool designed by Wright called the Storymaker. Some ideas were eventually chosen by the production staff and utilized to help create new episodes.

Currently, Wright is the founder and CEO of Syntertainment, a company comprised of talented designers, engineers and entrepreneurs who have previously created genre-defining works and are dedicated to changing the world through uniquely fun and lasting user experiences. 

HDSLRShooter’s own, Jake Fruia, (reporting for ProVideoCoalition) had the opportunity to visit with Wright one on one to get his thoughts on the current state of the gaming industry, story telling, education and the concept of “play”.

For more information on Will Wright go to is IMDB page at IMDB.com 

For more information about Syntertainment, go to their website at www.syntertainment.com  


*Interview shot with the Blackmagic Cinema Camera

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