Sony unleashes “Creativity Connected” at IBC 2024
Sony exhibit at IBC 2024 features hardware and software products combined with the latest advancements in Cloud, AI and...
Sony Electronics Unveils HDC-P50A Camera and Control Unit
Sony just launched of the HDC-P50A, a compact and lightweight multi-purpose camera with a 2/3-inch 3-chip 4K image sensor...
Sony Introduces The Brand New FE 85mm F1.4 GM II Lens
Sony introduced the new FE 85mm F1.4 GM II (SEL85F14GM2), a premium lens that delivers high resolution, smooth bokeh,...
When 120fps and Pre-Capture Are On The Podium
Recently, the world tuned into a live-streamed spectacle where jabs were thrown, stories unfolded, legends were made, iconic photos...
Sony Acquired Alamo Drafthouse, Why Should I Care?
Sony Pictures Entertainment acquired Alamo Drafthouse Cinema in June 2024. While we can’t wait to see the Beyond the...
Sony ZV-E10 II: a new versatile tool for content creators
The newest APS-C camera in Sony’s ZV series brings highly requested features and updates to the top-selling mirrorless camera....
Sony updates Monitor & Control app for filmmakers
Offering advanced monitoring and control capabilities, the new version of Sony’s Monitor & Control app supports a wider range...
Sony Xperia 1 VI introduces 85mm to 170mm optical zoom
A new 85-170 mm optical telephoto, and tele-macro capable lens is one of the highlights of the new Sony...
Sony’s new Custom Grid Line license costs $149 per camera
Sony announced that its new Custom Grid Line license is now available in the United States and Canada for...
Sony Future Filmmaker Awards 2024 announces shortlist of 30 filmmakers
The second edition of the Sony Future Filmmaker Awards received 8,400 films by more than 5,000 filmmakers across 148...