codecs

Why ProRes RAW?

Why ProRes RAW?

Apple announced ProRes RAW back at NAB in April. But why? What does ProRes do for production and post production that hasn’t already been done? We’ll take a…

5 Things: Transcoding in Post

5 Things: Transcoding in Post

Transcoding is a necessity in todays moderns tapeless workflow.  But what formats do you need to transcode to, and what are the best practices?  In this episode, Michael reviews the…

After Effects Bootcamp for Avid Editors Part 2 with Kevin P McAuliffe

After Effects Bootcamp for Avid Editors Part 2 with Kevin P McAuliffe

Editors wear tons of hats these days and, more and more, clients are asking editors to create motion graphics. In many cases it’s not the basics of After…

Media Composer Editors: Read this before updating to AE CC 2017

Media Composer Editors: Read this before updating to AE CC 2017

I’m a HUGE After Effects user.  In my day job as a commercial editor, I use it just as much if not more, than I use Media Composer, and…

Media Composer 101 – Lesson 13 – Import Settings Part 2 – Graphic Imports

Media Composer 101 – Lesson 13 – Import Settings Part 2 – Graphic Imports

In this lesson, Kevin P McAuliffe continues his look at importing in Avid Media Composer, and gets specific about issues you can easily run into, when importing graphics…

Media Composer 101 – Lesson 12 – Import Settings Part 1 – Supported Codecs

Media Composer 101 – Lesson 12 – Import Settings Part 1 – Supported Codecs

In this lesson, Kevin P McAuliffe talks about your Import settings, and focuses in on a very important aspect of importing, and that is supported codecs inside of Media Composer…

Codecs, Codecs, Codecs – The most confusing aspect of editing

Codecs, Codecs, Codecs – The most confusing aspect of editing

As the title says, Codecs are probably the single most confusing thing in editing, especially in Media Composer.  Most editors don’t know that Media Composer supports a ton…

Creative Cloud video updates at IBC 2015

Creative Cloud video updates at IBC 2015

Adobe has revealed updates to its pro video apps in Creative Cloud, though a specific release date was not shared. Adobe will also be showing the new features at IBC…

Here are My Rules of Thumb When Choosing a Codec

Olympic codec rankings. AVCHD is the most accurate… pic.twitter.com/ncRykgBznq — Shane Ross (@comebackshane) July 16, 2014   Everything I know about codecs could fit on the head…