NOTE: this isn’t a post talking about if it’s worth sending CD’s, or sending links to yousendits orSoundClouds or FTPs or Rapidshares (which, might I add, is RUBBISH) or publicDropbox links (which I recommend) or just whacking MP3’s directly into emails etc.
No, no, no – this is a post about the actual MP3 file, what it should look like, what it should contain and how by taking heed of the advice thus contained within this post, you’ll make a lot of people like me very happy.
Recently I contacted a handful of artists and asked them to get some music over to me as I was submitting a new batch of tracks to our sync contacts around the world and their music fitted the bill that was required. What I received in return was a resounding mish mash of metadata; some that ‘did the job’ and others which made me consider a change in career.
If I can ask for a moment of empathy; imagine this conversation taking place for a second…
Me:“Hello music supervisor of a massive TV programme that is known worldwide and would result in both fantastic exposure and a lovely sync fee for any artists’ music you so choose to use on your show”
Me:“Check out this great new song called ‘TRACK 01’ by ‘UNKNOWN ARTIST’, it’s really good! Would you like to feature it in your show?”
Thank you for allowing me to paint that vivid picture with my words. I can only assume you now know what I’m getting on at.
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- Where can I find metadata standards? (digitalassetmanagement.org.uk)