Fujifilm announced the introduction of the Fujifilm GFX100 II digital camera (GFX100 II), a new flagship addition to the...

Sony Corporation recently announced the upcoming release of a large format 56.73mm diagonal CMOS image sensor, “IMX661” for industrial...

Newly announced the FUJINON Premista 19-45mm T2.9 (“Premista 19-45mm”) lens to be released on January 28, 2021. This lens...

Fujinon announced the Premista 19-45mm T2.9, a lightweight wide large-format cinema zoom lens. The new 19-45mm T2.9 joins two...

Small. Feather-Light. Full-Frame. We are talking about the Sigma FP mirrorless camera. Sigma has thrown a ton of great...

With new firmware upgrades, Sony will expand the capabilities of its VENICE and FX9 full-frame cameras. More features and...

Ever since I took ownership of my C500mkII I’ve been asked over and over how it stacks up against...

FUJIFILM has been recognized for design excellence with 2020 iF DESIGN AWARD for six of its cinema and broadcast...

ARRI is now shipping Signature Primes, lenses “designed to render organic, emotionally engaging images, gently softening and texturizing the...

A mix of modern optical performance and function with the character of a vintage lens. The all-new Masterbuilt VISTA-M...