Distribution

Live TV versus prerecorded: how to take best advantage of each

The approach of producing live or prerecorded content varies, but sometimes you want your cake and to be able to eat it to…

Live versus prerecorded NewTek600

Producing a TV show strictly for a live TV or Internet audience has both advantages and disadvantages. The same applies to doing a pre-recorded show for one-time later broadcast or on-demand consumption. In this article, you’ll learn the pros, cons and guidelines for each, plus the recommendations for hybrid production, where you can have your cake and eat it too: live and on-demand later. Finally, you’ll learn the best practices to follow if you also want to extract an audio-only on-demand version to be distributed as a podcast, or have it simulcast live on a traditional radio station.

In this article, you’ll learn:

  • Traditional guidelines for evergreen, pre-recorded shows
  • Traditional guidelines for a live TV show
  • Have your cake and eat it too with hybrid live & on-demand production
  • Premium bonus content
  • Live audio simulcast on a traditional radio station
  • Best practices for handling on-demand video
  • Best practices for extracting audio-only for distribution as a podcast

I proposed this article to NewTek, and they fortunately sponsored it. Read it free on their website…

FTC Disclosure

NewTek sponsored this article after receiving Allan Tépper’s proposal. As of the publishing date of this article, Allan Tépper has no commercial connection with Henry Engineering, Hindenburg Systems, Vimeo or YouTube other than that some of them have sent him review units or have contracted him to do consulting, technical writing or translations in the past. The words and opinions of Allan Tépper expressed herein are his own. More info at AllanTépper.com.

 


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Born in Connecticut, United States, Allan Tépper is an award-winning broadcaster & podcaster, bilingual consultant, multi-title author, tech journalist, translator, and language activist who has been working with professional video since the eighties. Since 1994,…

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