Recently, a reader explained to me how they have half of their DAM users happily using the DAM, but asked how could they get the other half to use the DAM as well?
In previous posts, I discussed how a DAM solution can report on just about every aspect of the its use and users and how to get more user adoption.
Let us assume we already have training with written documentation available for all users, followed by continued support by a DAM administrator and there is proven value for everyone to use the DAM solution. Mindsets are not easily changed nor are they quickly overcome unless you have reinforcement by peers to show there is a better, efficient and effective way of doing things within their organization when it comes to digital asset management. And why.
In these economic times, having more ways to measure performance in an objective way (rather than subjectively) can go beyond simply looking if a project was done:
On time (aka delivered on time)
On budget (aka completed within budget constraints)
On spec (aka met all specifications)
Continued at HowcanItieperformancetoDAMuse? Another DAM blog.
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