The Advertising Production Club of New York (APC) and GLOBALedit, the leading online photo and video management platform, announced their partnership to host association members for an educational reception in New York City. On the evening of Thursday, June 28, GLOBALedit will welcome agencies, brands, and industry leaders to their TriBeCa office to help attendees learn how web-based technologies are revolutionizing content management.
“GLOBALedit was built to help creative teams work smarter and faster from the beginning of the creative process, and we’re excited to show how leading companies are embracing technology to transform their workflows with the goal of making things simple, powerful and quick,” says Steve Kalalian, president of Industrial Color Brands. “Everyone in our world is always looking to do more with less while taking control of the production process and providing value through the pipeline and organization.”
The content will be presented by industry experts, such as Christopher Grakal, vice president of photography and digital asset management of Turner Broadcasting, and will feature a live GLOBALedit image upload and demos of the latest touch software on the Microsoft Surface and iPad application.
“The APC has always been committed to educating its members about the best production technologies and GLOBALedit is the leading creative production tool so our partnership on this event makes perfect sense, ” says George Ashbrook, managing director of E-Graphics and president of the APC. “It should prove a wonderful evening – education and networking with industry leaders in a spectacular setting with gracious hosts; the APC is also extremely grateful to GLOBALedit for their generous support of our Scholarship Fund.” The doors will open promptly at 6:00pm in the New York City office located at 32 Avenue of the Americas, 22nd Floor. Hors d’oeuvres and refreshments will be served and attendees can enter to win an iPad, courtesy of GLOBALedit. The recommended audience includes professionals within creative services and production, art buying and production, video and photo editing, asset and media management, public relations and advertising. Limited Space Available. Contact Lindsay Rapoport, director of marketing for GLOBALedit, to inquire about attendance (lindsay(at)industrialcolor.com).
GLOBALedit was launched in 2002 by the software division of Industrial Color. Industrial Color Brands is a family of vertically integrated creative production companies that provide high-end production, post-production, online services, application development, hosting and related services. The company evolved organically in 1991 from a culture of innovation, excellence and attention to industry trends and client needs. The brands operate independently and together to provide holistic solutions to for photography, advertising, retail, media and production industries. Some clients include Victoria’s Secret, Warner Brother Studios, Showtime, New York & Company, HBO, and Turner Broadcasting.
About the APC:
The Advertising Production Club of New York (APC) is the New York metro area’s premier member-supported trade association for the graphic communications industry community. Providing forums of education, professional development, and industry networking for Print Buyers, Art Directors, Account Executives, and many other types of professionals.