Content Marketing Strategy—Pillar 2 of 7: Be “On-brand”
This is part 2 in a 7-part series on creating a solid content market strategy. The first pillar in...
Can the film industry handle a crisis like COVID-19? It already has
With film production in Hollywood and around the world completely shut down due to the Coronavirus pandemic, and millions...
The 7 Pillars of a Strong Content Marketing Strategy
In this 7-part series, I’m going to break down what I believe are the seven pillars of a strong...
Surviving LA
I had no idea what would happen when I arrived in LA. I had established a long career as...
3 Alternative Ways Professional Filmmakers Can Price Their Services
There are few topics in any professional filmmaker’s career as researched and discussed as how to price ones services....
The CARES Act explained to photographers and small businesses
Don’t panic! Be an optimist. These are the words from Salvatore Cincotta, who put together a video explaining all...
Hiring and Being Hired as a Subcontractor
As someone who’s been on both sides of that table, I’ve been able to glean quite a bit of...
3 ways post-production professionals can build a personal brand
Today I want to talk to you about something that I hazard to guess isn’t spoken of a lot...
What do businesses and creative professionals working in production and post need to know about AB 5?
Editor’s Note: ProVideo Coalition connected with a producer from an award-winning independent film company to better assess the landscape...
Business for Creatives – The Long-term Mindset
While visiting Sydney earlier this year, I had a good long chat with Den Lennie about the challenges of...