Partners, distributors, media outlets, web producers, ad agencies, publishers—all of those groups depend on your digital media every day. How do you manage these needs?Surprisingly, many companies—both small and large—have no process in place to manage these requests, resulting in project delays and bottlenecks.
This process is known asdigital media distribution and is a key component to digital asset management. A DAM’s core functionality includes managing, searching, organization and archiving assets, but what happens when you’re inundated by internal and external requests?Without distribution, this creates a difficult situation for busy content managers. So how does digital asset management facilitate distribution of digital media? Let’s take a closer look at the different approaches to distribution:
- The self-service model provides your stakeholders with direct access to your photos, videos, brand assets and other types of digital files. WithinWebDAM, that means web access to view, search and download what they need through a browser. However, the self-service model can be as simple as a shared file server made directly accessible to the requester. With the self-service model, the requester accesses what they need with no interaction by the content manager.
- Continues @ http://www.webdamsolutions.com