HPA Tech Retreat: Charles Poynton on High[er] Frame Rates

HPA Tech Retreat: Charles Poynton on High[er] Frame Rates 1

The 2013 Hollywood Post Alliance Tech Retreat started today with a presentation from Charles Poyton on “High[er] Frame Rates”. Charles couldn't attend in person, as his Canadian passport expired unnoticed, so we enjoyed him via a live webinar instead (which had all the “cone of silence” problems most webinars do!). Charles, an imaging scientist, discussed […]

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Watch a Special Presentation from the DAMMYs

At the 2012 DAMMY Awards Dan McGraw delivered a special presentation which showcased the story of DAM in six words from many different experts in the field. The presentation allowed the audience to see and experience how influential DAM can be to an individual and an organization in multiple ways. Dan McGraw is President and […]

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Lessons from the Southern Wild

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The text came in late one evening – who could be in New Orleans immediately for VFX supervision? The call was going around San Francisco, apparently because the film had received SF Film Commission backing which stipulated hiring local artisans, despite shooting along the Gulf of Mexico. The production had been working with a supervisor […]

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TMC Writer Profile: No Mimes Media

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Steve Peters Steve began his career as a roller coaster operator, which probably explains a lot. A pioneering force in Alternate Reality Games and Transmedia Entertainment, he has worked on some of the biggest and most successful interactive experiences to date, including the Emmy®-winning interactive web- series Dirty Work for Fourth Wall Studios/Rides.tv, Why So […]

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Branded Content 2.0: An Exploration

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Branded content is a new frontier for the world of Advertising and Marketing. This white paper explores the importance to intelligently devise new ways to tap into fan-culture to engage and strengthen your branding identity in this dynamic, transitory space we live in. Discover how to use the power of storytelling to create salient, content-rich […]

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Transmedia: A Merger of Story, Technology and Marketing

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Transmedia has become a big buzzword in the industry over the last few years. Some people prefer to describe transmedia as cross-platform or multi-platform storytelling, interactive or participatory media. Other terms associated with transmedia are convergence, deep or immersive media, experience design, story franchises, world building, integrated media and 360. In some circles the term […]

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Reducing the Digital Friction with Transmedia Parts 1-6

Transmedia insiders are striving to break down previously impermeable silos between platforms to develop and produce high-quality experiences with cross-platform properties while still delivering a meaningful message.  These panelists will discuss the challenges they face in working across departments and media partners and how they see integration further breaking down these silos. Panelists: Rob Brousseau, […]

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House of Cards and the Missed Transmedia Opportunities

At the time of writing Netflix has recently released House of Cards: a 13-part TV show with every episode available from day one of release. Watching House of Cards, it feels as though the script was written with transmedia storytelling in mind: real telephone numbers instead of those 555 numbers, a hashtag mentioned (#GoZoe), text […]

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After Effects Apprentice Free Video: Creating Wiggly Lines

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As we mentioned last week, we’re sharing the free movies from our latest video course that walks through creating an opening title (and more) for a medical-themed television special. As part of this, we wanted to create a series of vital signs traces to use as graphical elements in the background. However, we didn’t want […]

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