Compatible with iPhone and Samsung phones, the new optical lens system from Reeflex is designed to push smartphone photography into territory traditionally reserved for dedicated camera gear.

Launched on April 28, the Reeflex Ultra Telephoto 300–600mm reached its Kickstarter funding goal –  $11,717 –  in just 5 minutes, and with 21 days to go it has now reached a total of $546,275 pledged by 1541 backers. While it may surprise some, it’s not news for Reflex, as the company has used crowdfunding for its products, with astounding results. One example from 2024 is the Super Telephoto 240mm lens, which raised $408,000 from 1200 backers, exceeding its initial goal by 3.882%.

Introduced as the most versatile mobile lens ever created by Reeflex, the Super Telephoto 240mm is engineered specifically for the latest telephoto smartphone cameras, it delivers up to 16x zoom on the latest iPhone Pro series, and 20x zoom on the latest Samsung S-Ultra series, bringing distant subjects closer with exceptional sharpness and clarity.

According to Reeflex, “From wildlife and sports to landscapes and distant portraiture, the 240mm brings a new level of depth and visual impact to mobile imaging, with DSLR-like compression, rich detail, and beautifully natural background separation. Designed to integrate seamlessly with the optional Magnetic Macro Add-Ons, it also unlocks stunning close-up shooting from as near as 30 cm, making it an exceptionally versatile tool for serious creators, photographers and filmmakers.”

The new Reeflex Ultra Telephoto 300–600mm takes telephoto photography – and videography – with smartphones a step further and introduces, in fact, a new category of long-range mobile imaging tools that pushes smartphone photography into territory traditionally reserved for dedicated camera gear. Also designed for the latest flagship smartphones, including iPhone Pro and Samsung Ultra devices, the Ultra Telephoto extends the physical reach of mobile cameras through a fully optical approach — enabling users to frame distant subjects with precision, compression, and clarity that go far beyond native capabilities.

Rather than relying on digital zoom or hybrid processing, Reeflex focuses on optics: narrowing the field of view and preserving detail through glass. The result is a shooting experience that feels fundamentally different — one that emphasizes composition, subject isolation, and perspective control.

According to Reeflex, the Ultra Telephoto 300–600mm  is a new class of mobile telephoto, built around a multi-element optical system engineered specifically for modern smartphone telephoto sensors. It is specifically engineered for the telephoto cameras on the latest flagship iPhone (4x-8x) and Samsung (5x-10x) devices, and it is also fully compatible with previous generations of telephoto cameras (3x).

Key specifications include:

• 3× optical magnification (lens-based)
• 4-element optical design (1 doublet + 3 singlets)
• Lanthanum glass for enhanced optical performance
• Aerospace-grade aluminum construction
• Focus range: 6.8 meters to infinity
• Dimensions: 70.5 mm height × 55 mm diameter
• Weight: 308g
• 17mm threaded mount
• ReeMag magnetic system compatibility for filters and accessories

The optical design prioritizes long-range clarity and controlled compression, enabling users to isolate subjects and simplify complex scenes — a hallmark of traditional telephoto photography now translated to mobile, reaching up to 600–660mm equivalent reach. When paired with the latest telephoto camera systems, the Ultra Telephoto significantly extends focal length and framing capabilities.

iPhone compatibility:

• iPhone 17 Pro / Pro Max:
  • 600mm equivalent (12MP)
  • 300mm (48MP mode)
• iPhone 16 Pro / Pro Max: 360mm
• iPhone 15 Pro Max: 360mm
• iPhone 15 Pro: 231mm

Samsung compatibility:

• Galaxy S26 / S25 / S24 Ultra:
  • 660mm (12MP)
  • 330mm (50MP mode)
• Galaxy S23 Ultra:
  • 660mm (10MP)
  • 330mm (10MP)

Reeflex claims that “This translates to 15× to 30× effective framing, depending on the device and shooting mode — opening up new possibilities for wildlife, sports, urban compression, and distant landscape photography.” In fact, adds Reeflex, “Beyond reach, the defining characteristic of the Ultra Telephoto is its ability to produce strong optical compression and subject separation.”

By dramatically narrowing the field of view:

• Background elements appear closer and more layered
• Subjects stand out with greater visual clarity
• Scenes become cleaner and more intentional

This effect — commonly used in professional photography and cinematography — enables a distinct visual style that smartphones alone struggle to replicate. From wildlife and sports to architecture, moon shots, and cinematic storytelling, the lens allows creators to capture perspectives that were previously out of reach, meaning that the Ultra Telephoto is not just as an accessory, but a creative tool for a new era of mobile-first photographers. By combining advanced optics with the computational power of modern smartphones, the system bridges two worlds:

• the flexibility and accessibility of mobile
• the visual depth and control of traditional lenses

“This isn’t just more zoom,” Reeflex states. “It’s a new way to see, frame, and tell stories with the device you already carry.”

The Ultra Telephoto 300–600mm is now on Kickstarter, where early backers will gain access to limited-time rewards. The campaign is supported by 10+ professional photography YouTube creators, with hands-on reviews and real-world footage showing the performance of the lens. Some of those videos, covering both the use of the lens for photography and video, are published here. Reeflex is positioning the release as both a product launch and a community-driven moment, inviting creators worldwide to explore what extreme telephoto can look like on mobile.

While it may be tempting to go for the Ultra Telephoto 300–600mm when choosing a Reeflex product, it’s important to choose the lens that best adapts to your photography and videography, as the Ultra Telephoto 300–600mm and the Super Telephoto 240mm from a previous Kickstarter campaign are designed for different levels of reach and different use cases.

The Ultra Telephoto 300–600mm is, Reeflex says, “built for extreme reach, effectively tripling your smartphone telephoto camera’s magnification. It allows you to capture subjects from much farther away, with stronger compression, tighter framing, and more dramatic subject isolation — making it ideal for wildlife, sports, moon/sun shots, architecture, and cinematic long-distance scenes. Maximum performance, extreme reach and subject isolation, zero compromises.”

The Super Telephoto 240mm, on the other hand, is a more compact and versatile everyday telephoto solution — ideal for travel, street photography, portraits, and general long-range shooting with excellent detail and ease of use. This lens effectively doubles the magnification of your smartphone’s telephoto camera, giving you extended reach in a lighter, more portable form factor. It also offers an extra level of versatility thanks to the Magnetic Macro Add-Ons, which let you transform it into a powerful tool for capturing macro subjects from a distance — something especially useful for nature, detail shots, and creative close-up compositions without needing to get physically too close to the subject.

If you’re still in doubt about which lens from Reeflex to choose… buy the two!