Later today, enterprise content management juggernautOpen Textwill announce to the world that it has acquired Toronto, Canada-basedViziblefor an undisclosed sum. I’d never heard of Vizible before, but now that I have I’m stunned that this 10-year old company received so little attention for its achievements so far.
Vizible essentially transforms consuming just about any type of content into a rich, visual 3D experience and thus aims to ‘humanize’ how people interact with digital media.
The company breaks the Web into basic units which it refers to as “cells”, which can be virtually any type of media: text, images, audio, video. Once the media has been placed in a cell, that cell can then be tagged, categorized and manipulated in a number of ways. The units can be filtered, searched and organized; they can also be coded to respond to input, linked to other content, or viewed in a three-dimensional space along with other cells.