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Is It Worth That Much?!?!?

While I found myself defending Avid’s new pricing scheme , I got to wondering about how people actually decide if something is worth its cost. From conversations I&#8217…

Is Avid Toast in the NLE Market?

After returning from NAB last year (2007) I gave Avid 3 years as a significant player in the NLE market. The combination of the major inroads FCP had made, including…

NAB: Other Stuff

I’ve spent the last week digesting everything I saw at this year’s NAB show, from products great, like full-tilt video production trailers, to small, like…

A mod too far

A mod too far

America is a nation of tinkerers. Alas, not everything emerging from our garages achieves the Shelby AC Cobra’s sublime balance of beauty and overkill. For example, THE DOCKET…

3D Display at NAB

3D Display at NAB

Day One of NAB was 3D day in the Content Theater, and at the end of that day, I participated in a podcast discussion with Ron Brinkmann and Mike Seymour…

Avid at Editor’s Lounge

Alphadogs, INC (www.alphadogs.tv)Presents… Avid’s New Product Line The Editors’ Lounge is excited to present Avid’s 2008 post-NAB roundup! Do you…

The Red Scarlet: A First Look

Author and video podcaster Richard Harrington examines the new Red Scarlet camera (http://www.red.com/nab/scarlet) at the 2008 NAB in Las Vegas…

About Us

What is the ProVideo Coalition (PVC)?The ProVideo Coalition brings together the industry’s best writers, bloggers and video gurus under one url. Within the PVC website, each writer…

Top 5 Things at NAB ’08

1.) Red Scarlet/Red Epic – one for home, one for SERIOUS D-cinema work. Scarlet is easily summed up – “3K for $3K” – with 3K sensor…

Gonna Miss You Frank!

It is unfortunate that my very first blog entry has to be an obituary. In case you haven’t heard the news, Frank Capria is no longer with us…