Movico Technologies Private Limited, an innovative technology startup in the video software products domain, focused on helping video content producers enter the digital age and extract the maximum value on their existing inventories/libraries and collections, today showcased India’s first Digital Asset Management/Production Management System for Television and Film Producers at BES Expo 2008, the 14th Annual Conference cum Exhibition on Terrestrial & Satellite Broadcasting.
The Movico System, codenamed MediaBaron is designed to meet the needs of the ever increasing number of content producers and television channels. It integrates all the elements of production and provides a single-point control over the entire process. MediaBaron consists of several modules for various stages of production, with information of each stage available to the others on a single, consistent user-interface.
“As the number of channels proliferates, broadcasters face increasing competition to differentiate themselves. The key to gaining a competitive edge lies in having an advanced digital video asset management system. ”, said Mr. Arvind Jha, Director & Co-Founder Movico Technologies. “MediaBaron is a sophisticated, tightly integrated, multi-purpose video production, storage and broadcast management system that lets viewers discover and watch the content in new ways”, he added.