Successfully getting a video file delivered to your audience usually means it will be compressed (heck it’s often compressed just so we can work with it in the first place). Making the video file available to your target audience is your goal, but the challenges of hardware, connection speed, and even operating system can affect […]
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I often preach extensively about project management at design and creative conferences around the globe. The one piece of paperwork that I always emphasize is completing a scoping document for a project then getting the client to sign off and accept it. This one piece of paperwork can solve all sorts of problems and is […]
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The science project continues: back in mid-June when we looked at RED build 16 beta firmware, we saw some must-have enhancements, but some showstopper bugs. That was then; this is now: here’s how build 16 has evolved… June 18: Build 16 beta version 3.1.2; RED Alert! beta version 3.3.2 June 24: RED Alert beta version […]
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Myrtle Creek, Ore. (July 29, 2008). Take flight down south with Artbeats’ newest royalty-free aerial stock footage collections, New Orleans Aerials and Florida City Aerials, featuring unique aerial shots of numerous landmarks including the picturesque southern coastline, commanding skyscrapers and prominent skylines. Shot with the Gyron system for ultimate stabilization, these new titles include superior […]
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Chicago, IL – July, 28, 2008 – As video equipment sales showrooms close in Chicago, Zacuto opens its own showroom in River North, Chicago; making it the only full service showroom in Chicago selling professional video camera setups. The focus of the new showroom is on the Zacuto USA brand of products, all designed and […]
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3 Considerations for Evaluating a DAM Solution by Jake Athey To revisit my previous post with content contributed by guest bloggerSean Banahan, “Accountability From Your Software Vendors,” I want to discuss three areas that marketing and I.T. departments looking at implementing a Digital Asset Management software solution should consider. With enterprise content management technologies and […]
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Is There Strategic Value in Marketing Asset Management? Absolutely! Aberdeen segmented the top 20 percent of respondents in return on marketing investments (ROMI), brand effectiveness, and time-to-market performance to isolate Best-in-Class organizations. Then, we look at what these Best-in-Class companies are doing differently to achieve superior performance. Fifty-seven percent used marketing asset management solutions.The research […]
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ResourceSpace: Open Source Digital Asset Management (DAM) ResourceSpace is a web-based, open source digital asset management system which has been designed to give your content creators easy and fast access to print and web ready assets. Benefits Your users serve themselves so your internal workload is reduced. Resources are found easily and quickly. You can […]
In a recent article I wrote about how I like to fill from the key side, and I’ve since received a couple of requests for an explanation of what I’m talking about. I first became aware of this practice about 12 years ago when I worked with a disgruntled gaffer. He’d been to LA for […]
With all the editing programs and packages on the market today, deciding on which one is right for you can be difficult and confusing. I thought I would take a look and list my top ten reasons why you should either switch to Final Cut Studio 2 or make it your first choice when buying […]
