SAP adds Digital Asset Management to its ECM Offerings by Leveraging its Strategic Relationship with Open Text
SAP has now added more value to its Enterprise Content Management (ECM) offerings by adding digital asset management as one of its key components. SAP and Open Text have had a successful collaboration for more than a decade now. SAP resells content management software from Open Text, as a result of a strategic partnership between the two companies.
By extending the global reseller agreement, SAP will now add SAP digital asset management application to its already successful SAP enterprise content management solution offerings. Most companies today are looking to standardize the digital media content in order to portray a consistent image in the minds of their customers.