Segment focuses on Saepio’s ability to help marketers save money and preserve brand integrity
Kansas City, Missouri – (01/06/09) –Saepio Technologies’ solutions for corporations with distributed marketing networks was featured on a recent Mike on America segment during CNBC’s Power Lunch program.
The segment, which aired on December 31, 2008, highlights the benefits that Saepio provides for companies focused not only on improving marketing success through local customization and better brand integrity, but also achieving cost savings while marketing and advertising budgets are cut.
“We’re never asking anybody to buy our technology because it’s really cool…at the end of the day, we can show people real hard dollar savings,” said John Thomson, Saepio’s president and CEO.
Host Mike Hegedus visited with Saepio client Cartridge World to understand how the company’s online marketing portal has helped their corporate marketing staff of three to support otherwise costly and time-consuming localization requests from the franchise’s 1,650 global outlets.
The segment can be viewed on theCNBC website.
Saepio Technologies is the leading provider of powerful, yet simple-to-use marketing asset management technology for corporations with distributed marketing networks. These solutions are in use at hundreds of leading companies and organizations, including many of the world’s most powerful brands. Customers include corporations who use Saepio products to empower local marketers at regional offices, local dealerships and stores to tailor their messages to their specific audience. Advertising agencies and print service providers also deploy Saepio solutions to add value to existing services and to create new revenue streams by helping clients improve the way they support and manage the local marketing process.
Donna Pirotte, Hagen and Partners
Stephen Tucker, Saepio Technologies