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NewBlueFX bursts into Mac market

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LA JOLLA, CA (August 4, 2008) – NewBlue, Inc. today continued its widening rollout of video effects plugins by unveiling a host of new offerings for Apple Final Cut Pro and Final Cut Express. Users of this popular video editing software for Intel-based Apple Macintosh computers can now enjoy 893 presets and 71 effects plug-ins encompassed in 7 distinct and competitively-priced NewBlueFX plug-in collections, designed to enhance the video editing experience. The release follows the company’s progressive launch of video fx plugins for the Adobe Premiere Pro, Avid Media Composer, Avid Xpress Pro, Avid Liquid, Corel VideoStudio, Pinnacle Studio, Sony Vegas, Thomson Grass Valley Edius product lines.

Among the NewBlueFX plugin collections released for Apple Final Cut Pro v5.1 and higher and Apple Final Cut Express 3.5 and higher are 7 VideoFX collections and 5 AudioFX collections, including NewBlue 3D Effects, NewBlue 3D Transformations, NewBlue Art Blends, NewBlue Art Effects, NewBlue Equalizers, NewBlue Essentials, NewBlue Film Effects, NewBlue Motion Blends, NewBlue Motion Effects, NewBlue Production Tools, NewBlue Scrubbers and NewBlue Sound Benders. This release comes on the heels of the Final Cut-compatible debut of NewBlue Cartoonr, the company’s free cartoon look plugin available at http://www.newbluefx.com/cartoonr.

Known for their ease-of-use, clean design and immense variety of video and audio techniques, NewBlueFX provides video editors Hollywood-style techniques at accessible prices. Unlike many other available effects on the market, NewBlueFX integrate seamlessly into their host video editor, including Apple Final Cut Pro.

Explains Melissa J. Grey, NewBlue’s chief strategic officer, “Releasing NewBlueFX for Apple Final Cut Pro represents the culmination of a year-long product rollout. We are thrilled to enter the Mac market and count Final Cut Pro among the vital editing platforms we support.”

Among the NewBlueFX plug-in collections released for Apple Final Cut Pro are seven VideoFX collections, including NewBlue 3D Effects, NewBlue 3D Transformations, NewBlue Art Blends, NewBlue Art Effects, NewBlue Film Effects, NewBlue Motion Blends and NewBlue Motion Effects.


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