How to succeed in publishing digital content – media use of metadata and semantics | BetaTale
Content needs to be free to succeed! Not as in gratis, but free to travel everywhere the users are. That’s the essence of avery interesting report fromRazorfish.
The report offers valuable advice to media companies.
Razorfish just published the report:Nimble: A report on publishing in the digital age. If you are in the media industry, I really recommend that you download and read this report.
It goes to the essence of some of the challenges facing the media when transferring to the digital age.
Continues @ http://www.betatales.com
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