Yesterday morning I was reading throughOracle’s recently updated price list (yes my Monday mornings really are that exciting). I was thinking that I have long valued the fact that I can access simple, clear and open prices from major vendors likeOracle, Microsoft and IBM. I might occasionally gasp at the prices listed, but there they are nevertheless in full view, accessible to anyone. So I give them an A+ for their “transparency”. As forEMC, well even though they don’t actually publish a list on their own website – accessing EMC list prices is as simple as an internet search and though the firm once (rather clumsily) tried to stamp this out via the use of lawyers, it seems that they now accept this “translucent” approach, so I’ll give a C grade to them.
But what of the likes ofAutonomy, Open Text and Alfresco? They guard their pricing very closely and you only get to see it once you have actually engaged with them directly. For this “opaque” approach I give them a D-, and ask the question, what exactly are you trying so hard to hide?