Digital Juice® announced today that it is releasing a new product line called Drag & Drop that is completely different from anything they have done before. The all-new Drag & Drop series consists of 8 unique clip-based video effects products that you can combine with your video footage for dramatic effect. All effects are Quicktime clips delivered in 1920×1080 Full HD that will work with all editing and motion design software including Avid, Adobe Premiere Pro, Sony Vegas Pro, Final Cut Pro, After Effects, Apple Motion and more.

“This exciting new series of tools is exactly what video editors, visual effects artists and motion designers really need to take their videos to a level they might not have thought was even possible,” says David Hebel, CEO of DIgital Juice. “These clip-based visual effects take all the drudgery out of the process while letting you, as the designer, focus on what really matters — getting a great look that complements your footage.”

Each volume in the new Drag & Drop series features a minimum of 40 QuickTime clips that gives you the variety you need to find the perfect enhancement for your footage. There is nothing new to learn because Drag & Drop leverages the power you already have with your editing software. “Simply by dragging any of these designs on top of your footage with the appropriate blend mode, you can crank your footage from boring to exhilarating, raising the production value of a piece instantly, and making you look like an editing genius in seconds flat,” says Hebel.

“With Drag & Drop, not only do you get instant gratification, but the looks you can achieve are so amazing that your clients and viewers will marvel at the results,” says Hebel. “You could easily create an awe-inspiring open for a big network show in minutes, versus days or weeks. Plus, combining text or logos with a Drag & Drop background alone can give you a quick and easy titling solution that won't overwhelm your content.”

What’s included in the Drag & Drop Series:

The Drag & Drop Film Clutter volume includes more than 50 uniquely useful film debris backgrounds, each designed to make your footage pop with an exciting edge of dirt, scratches and seat-of-your-pants motion. The frantic shading and random scratches provided by the film clutter in each Drag & Drop clip add an edgy vibe to your production, while framing and accenting your subject matter, making it stand out and giving it the drama it deserves.

The Drag & Drop Bokeh volume includes more than 40 high-end bokeh backgrounds, designed to make your footage sparkle and shine. The dancing color and light provided by the bokeh elements in each Drag & Drop clip add an ethereal lightness to your production, while framing and accenting your subject matter, giving it the gravitas and importance it demands.

The Drag & Drop Unnecessary Roughness volume includes more than 50 edgy rough and ready backgrounds, each designed to add active dirt and texture to your footage and give it the beauty of imperfection, or to serve as an exciting backdrop for titles or logos.

The Drag & Drop Light Sweeps volume of flashing light effects banishes the cobwebs of a dull or uninspired production. A flash of inspired light can add just the right amount of excitement to a clip or help transition the action from one scene to the next in the blink of an eye. With more than 60 light sweep clips to choose from, you can unify and enliven the look of every production by sweeping across your edit at key moments and transition points with a pinch of beautiful active light.

The Drag & Drop GlitchFX volume includes more than 50 useful random glitch effects backgrounds, designed to send a powerful signal by adding a surge of visual energy to your production. The subtle visual cues provided by the powerful energy glitch elements in each Drag & Drop clip evoke specific concepts, environments and situations for your production, while giving your subject matter an energetic jolt that moves your message forward at the speed of light.

The Drag & Drop Reflective Thoughts volume includes more than 40 reflective light backgrounds, each designed to make your footage shine with an enticing interplay of gently flashing light and shadowed spaces. The shining motion and light effects provided by the reflected lights in each Drag & Drop clip add a sparkling mystery to your production, while framing and accenting your subject matter, making it stand out and giving it the importance it deserves.

The Drag & Drop Damage Control volume includes more than 40 chaotic damage effect backgrounds, each designed to make your footage spark with a techno edge of destruction and random linear motion. The frantic lines and random artifacts provided by the damage effects in each Drag & Drop clip add an edgy futuristic vibe to your production, while framing and accenting your subject matter, making it stand out and giving it the excitement it needs.

The Drag & Drop Light Leaks volume includes more than 45 diffuse light leak backgrounds, designed to wake your footage up with a subtle wash of light. The gentle bath of luminosity provided by the light leak elements in each Drag & Drop clip adds a fresh splash of wandering light to every production, while framing and accenting your subject matter, giving it the lightness of being it requires.

System Requirements

• Works with ANY editing system

• Juicer 3.90 (a free download)

Browse, Search & Select

Digital Juice® provides a free Windows® and Mac® utility, Juicer™ 3, that makes it easy to browse, search, and select from any of the Drag & Drop series of clip-based effects.

Pricing & Availability

The new Drag & Drop series of clip-based effects can be ordered through Digital Juice’s online store individually or as an entire collection via instant download at www.digitaljuice.com. Individual volumes retail for $79 each or you can purchase the entire collection for $249, a 60% discount off the per volume cost. Check the website for details on specials. The company's free Juicer™ 3 software can be found at www.digitaljuice.com/juicer/

About Digital Juice®

Digital Juice® is the world-leader in royalty-free broadcast animation content for video, motion graphics and multimedia professionals. Digital Juice® products are in use in nearly every major studio, broadcast, and cable station including NBC, CBS, ABC, CNN, HBO, CNBC, Fox News, and countless high profile television shows such as American Idol and the Grammy Awards. The company provides royalty-free animations, music, stock footage, organic film effects, graphical fonts, layered Photoshop® illustrations, After Effects® project files, plug-ins and production gear to a wide variety of video, motion graphics, print and web enthusiasts. The company is known for its extremely high quality and innovative content as well as for its aggressive and affordable pricing.