The relevancy of digital asset optimisation in the SEO world demonstrated by the Hippie factor.
By Joe Hall
It’s time to break out the Patchouli and embrace flower power, because the future of internet marketing is with hippies! Think I am crazy? Here’s a bit of back story to explain:
About a month ago I was talking to a potential client over the phone about my SEO services. This client kept asking about targeted links, so much so that it became apparent that his whole perception of SEO was just one aspect of the overall concept. Trying to present a more rounded picture of SEO I said, “I try to take more of a holistic approach to SEO”. I immediately thought, did I just say holistic? I sound like a freaking hippie. I quickly changed the topic to something more concrete such as ROI.
Time passed and I tried to forget that I might be a SEO hippie. Then just a few days ago a tweet struck a nerve with me that I just couldn’t ignore.
Continues @ http://www.marketingpilgrim.com