Branding in the Digital Age: You’re Spending Your Money in All the Wrong Places

Branding in the Digital Age: You’re Spending Your Money in All the Wrong Places – Harvard Business Review.byDavid C. Edelman Artwork: Alex MacLean, Untitled, 2010, photograph, Atlantic City, New Jersey The internet has upended how consumers engage with brands. It is transforming the economics of marketing and making obsolete many of the function’s traditional strategies […]

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Falling Anvils

Id©e originale: Benoit Daoust, Marie-Helene Boucher, Falling AnvilsFilm©, mont©, directeur artistique : Benoit Daoust Assistance directrice-artistique et Photos: Marie-Helene BoucherAide sur le plateau: Patrick Rossi, Roxanne Cr©peau, Marie-Pierre DemersMerci sp©cial à Keven Lalonde pour le prêt d’©quipementMerci sp©cial à Marcel Gascon Excavation pour la locationmyspace.com/?fallinganvils Camera: 7D + 24-105mm f4.0Glidecam and lot of fun ! […]

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In Praise of Dissent: Adobe CS5 Paves The Way

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Dissent: Voicing opinions that conflict with those that are commonly accepted or officially espoused. When my Elite Team and I started blazing this trail, we had already become dissenters. We embraced a technology that in Hollywood was a joke, a fad, not viable. This is one of the great paradoxes of the human condition. On […]

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onOne Software Announces Perfect Photo Suite 5.5 for Adobe Photoshop, Lightroom and Aperture

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Portland, OR- December 2, 2010 – onOne Software, Inc., a leading developer of innovative, timesaving solutions for professional and advanced amateur photographers, today announced availability of Perfect Photo Suite 5.5 for Adobe® Photoshop®, Adobe Photoshop Lightroom® and Apple Aperture. Tackling specific problems within a photographer's preferred workflow, the Perfect Photo Suite 5.5 offers simple yet […]

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Sundance Serves Up HDSLR Feature In 2011

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In September, I was asked by HD Videopro to do a story about a new feature that was shot completely using the 5D Mark II. I happened to be in Los Angeles for PhotoCine Expo, so I called the offices of Director Mark Pellington and spoke to his associate producer Matt Roe about their experiences […]

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New blog by Quantel

Quantel is a leading developer of post-production, broadcast and S3D finishing tools (Avatar was done on Quantel tools). Last week Quantel launched a new blog, focussing on the latest insights within the industry, and showcasing interesting creative work that is being produced around the world. The URL is: http://blog.quantel.eu/ You can also now find Quantel […]

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Ignore Workflow at Your Own Peril

Philip and I discuss the importance of designing workflow as opposed to simply jumping in and cutting. How have the roles of Assistant changed. The inevitable sidetrack covers the role of “independent film” when so many get made but never return their investment, and what’s the better alternative. All this and more on Episode 15 […]

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SENCORE Launches Exclusive 3D Analyzing Features for the MP500 Multimedia Generator

Keeping pace with the 3D revolution, SENCORE today announced the launch of innovative 3D video test signals and images for the company’s MP500 Multimedia HDMI Generator/Analyzer. The new test signals enable calibrators to dynamically test 3D display processing and rendering performance using familiar techniques. The images, viewed directly or through active-shutter glasses, enable displays to […]

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Matrox Adds Exciting New Workflow Features to Matrox MXO2 Product Line

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Matrox® Video Products Group today announced the immediate availability of release 2.1 software for the Matrox MXO2 family of I/O devices for Mac. Key features of this release include Adobe Creative Suite 5 Production Premium support and a powerful new stand-alone software application, Matrox Vetura Capture. Matrox Vetura Capture lets users quickly and easily capture […]

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An affordable, new choice for studio camera conversion

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From corporate video studios to public access television to small market call-letter stations, there’s a full-court press for affordable HD studio camera solutions. If you want full 1920 x 1080 resolution, full digital signal transport, full camera remote control and a full range of studio facilities, Sony has a surprisingly affordable new option. A new […]

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