Integration with workflow processes, flexible options for implementation and increasing cross-media capability have marked the evolution of digital asset management, making it the backbone of print media production. PrintMedia management There was a humble beginning for digital asset management back in the early 1990s when the concept first surfaced as a simple multimedia database. “Year […]
Expanding a Digital Content Management System for the Growing Digital Media Enterprise Features & Benefits | Description | Contents Magan ArthurPrinciple Consultant, ACG of Fairfax, CA. Features & Benefits Published in association with the National Association of Broadcasters.Practical tools and tips for planning and implementing large scale digital content management systems.A complete roadmap: This […]
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This time, it’s personal By Carol Krol Personalization is the common thread in several announcements being made Monday by direct marketers attending the annual DMA07 industry bash hosted by the Direct Marketing Association in Chicago this week.Alterian Inc., an enterprise marketing platform provider, announced it has officially launched Contact Optimizer, an application the […]
Clear Story Systems Are you realizing the full value of your digital media content? Enterprises are seeing an explosion in the demand for graphics, video, images, documents, presentations, and other digital media. No longer can companies sustain the costs of isolating this valuable content within departmental “silos.” And companies can’t afford the delay of traditional […]
Keywords are the words that are used to reveal the internal structure of an author’s reasoning. While they are used primarily for rhetoric, they are also used in a strictly grammatical sense for structural composition, reasoning, and comprehension. Indeed, they are an essential part of any language. There are many different types of keyword categories […]
Metadata is data about data. An item of metadata may describe an individual datum, or content item, or a collection of data including multiple content items. Metadata (sometimes written ‘meta data’) is used to facilitate the understanding, use and management of data. The metadata required for effective data management varies with the type of data […]
Marketers may be from Venus and IT guys from Mars, but Marketing nonetheless needs to understand what IT is talking about. In a new series of short videos, I’ll simplify common technobabble into a framework that marketers can understand and act on. The next time you have a meeting where they’re speaking geek, you can […]
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Where do I find the new breed of employees? PrintIndustry This is a piece that I wrote for the PIA/GATF World magazine. Along with this piece I had an opportunity to speak about this subject matter at both the PGSF Educational Summit held at GraphExpo and the Atlanta PIA/GATF Workflow Conference. The facts are clear […]
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FREE Digital Asset Management Knowledge Pack!DOWNLOAD the FREE Digital Asset Management Knowledge Pack now and learn how digital asset management (DAM) can help organizations—like yours—create, manage, and deliver a more consistent customer experience. The FREE Digital Asset Management Knowledge Pack includes: KMWorld Best Practices in DAM White Papers White Paper: Guidelines for Evaluating Digital Asset […]
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Automated Digital Media Production and PublishingAnystream’s Agility is server-based software used by the world’s largest content providers to streamline internal production and media exchange as well as to rapidly repurpose content for the Web, VOD, mobile IPTV and other emerging content outlets. Designed from the beginning with scalability and modularity in mind, customers can choose […]
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