- The C in WCM stands for more than content: New web content management systems need to provide web analytics and community building tools among other things to be competitive.
- WCM can serve a multitude of channels: You’re not just creating content for a web site, but also mobile devices and even kiosks or TiVo.
- Your WCM tool needs to communicate with other enterprise systems: The WCM can’t stand alone. It needs to reach out to the CRM system, Digital Asset Management and other tools that service the enterprise.
Continues @ http://www.fiercecontentmanagement.com