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GoPro goes VR

GoPro at NAB 2016

Selling cameras in bulk seems to be the next step for GoPro. Not content to offer single camera solutions, now the company has six and 16 camera solutions as part of a full suite of professional products.

GoPro will showcase Omni its six-camera spherical array, accompanied by 360˚ videos shown in the booth, and Odyssey, its panoramic stereoscopic 16-camera rig optimized to work with Google’s Jump VR Platform. GoPro will also present a tech demonstration of a live, wireless broadcast-capable VR solution, introduce its Custom Solutions Division and give several presentations and workshops with guest speakers at booth C2207 on Monday, Tuesday and Wednesday, April 18-20.

Omni is a synchronized six-camera spherical array that produces high-resolution, stunning image quality and works seamlessly with Kolor stitching software to produce immersive content. Proprietary hardware at the center of Omni enables pixel-level synchronization between all six HERO4 Black cameras. Other features include:

By collaborating with Adobe, GoPro further solves the pain points of editing spherical content by enabling native handling of 360-degree video up to 8K resolution within Adobe Premiere Pro CC, and Adobe After Effects CC.

The all-inclusive Omni package, which is already on pre-order, will be offered at $4,999.99. An additional Omni SKU is offered at $1,499.99.

For Odyssey GoPro created a Limited Access Program. Odyssey packs 16 HERO4 Black cameras, synchronized down to the pixel-level, into a rugged all-in-one design. This high-end professional capture device is optimized for Google’s cloud-based Jump Assembler, which automatically stitches the camera content into unrivaled panoramic stereoscopic 8K30 video that can be viewed via YouTube. The Odyssey and Jump experience greatly simplifies the professional content creator’s VR production workflow, while providing the consumer with incredibly realistic depth and perspective from every direction.

Members of the Google Jump team will be delivering a technical overview of the Jump Platform, in addition to providing demonstrations of content created with Odyssey and Jump, at the GoPro booth on Monday and Tuesday at 2pm. Odyssey continues to expand to additional select brands, agencies and industry professionals in the Limited Access Program for $15,000.00. Follow the link for more information.

GoPro will use NAB to explain its Custom Solutions Division. These custom systems integrate GoPro’s camera technology and HEROCast and wireless HD micro transmitter, into products and systems used in professional productions, enabling unique, never- before-seen perspectives. Over the past year GoPro Custom Solutions have been used in numerous professional productions including: MotoGP, MotoAmerica, NHL, PGA TOUR and the GRAMMY Awards. The implementations include: motorcycle on-board video recording systems, integrated goal-post systems, player-worn golf hats and the GRAMMYcam.

GoPro is also introducing GoPro VR at NAB 2016. It’s a platform to view and share immersive content. The platform allows users to experience the immersive world of 360˚ video and transforms users’ screens into a virtual portal, showcasing original content from the company and a global community of artists. GoPro VR is available on the web, free mobile app, or experienced on a mobile head-mounted display.

GoPro VR will be live on Monday, April 18th at 8am PT. Check it out then on the web, Apple App Store, and Google Play.

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