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NAB Show Goes to China

NAB Show Goes to China 1

Robb Cohen Photography

The National Association of Broadcasters announced preliminary registered attendance of 103,042 for the 2015 NAB Show, the world’s largest annual convention covering filmed entertainment and the development, management and delivery of content across all mediums. The exhibition featured 1,789 companies spanning 1,015,000 net square feet of exhibit space.

“This year’s NAB Show demonstrates again the power and reach of the global NAB Show brand,” said NAB Executive Vice President of Communications Dennis Wharton. “We’re thrilled with the feedback from attendees and exhibitors alike, and are proud to host the world’s preeminent media, entertainment and technology event.”

So, a next step seems to make sense, and it was announced at the end of Las Vegas NAB Show 2015. The National Association of Broadcasters (NAB), NAB Show and the National Base for International Trade-International High Tech Cultural Device Cluster (TCDIC), headquartered in Shanghai, announced plans for a brand new event: NAB Show Global Innovation Exchange | Shanghai, to support the rapidly changing media and entertainment industry in China. The conference will take place December 3-4, 2015 at the Shangri-la Kerry Hotel, Pudong, Shanghai, China. 

Attendees will comprise leading broadcast, media and entertainment executives from around the world who will discuss and promote innovations regarding next generation TV, in addition to the Internet’s increasing role as a content delivery platform in China. Participants will have the opportunity to meet and network with major global brands, visit new-to-market product demonstrations and tabletop exhibits.

“This partnership provides a unique opportunity for companies to explore untapped business opportunities and relationships, in addition to enhancing their global reach,” said NAB Executive Vice President, Conventions and Business Operations, Chris Brown. “As NAB Show expands its footprint globally, we are pleased to offer an additional forum that serves media and entertainment professionals world-wide.”

Session topics include cinematic technology, social media platforms, post-production, broadcast IT, acquisition/production, next generation cinema technologies and end-user display technologies. Sponsoring organizations include Advanced Imaging Society (AIS) and the International Association of Broadcast Manufacturing (IABM).

Back to the NAB Show 2015, here are the numers and other important data for those that like to crunch numbers.

The 2014 NAB Show final attendance was 97,915, with 26,367 international attendees. Total exhibit space was 947,000 net square feet.

International and news media attendance figures are included in the overall registration number. All numbers are based on pre-show and onsite registration and subject to an ongoing audit.

The NAB Show, held April 11-16, 2015 in Las Vegas, is the world’s largest electronic media show covering the creation, management and delivery of content across all platforms. With more than 98,000 attendees from 150 countries and 1,700+ exhibitors, NAB Show is the ultimate marketplace for digital media and entertainment. From creation to consumption, across multiple platforms and countless nationalities, NAB Show is home to the solutions that transcend traditional broadcasting and embrace content delivery to new screens in new ways. For complete details, visit www.nabshow.com.

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