DAM as SaaS 2.0: Monetizing the Content Lifecycle Whitepaper

Digital Asset Management as Software as a Service 2.0 maps the asset lifecycle to productivity.

Digital Asset Management (DAM) has evolved tremendously and has spawned the emerging model of DAM as Software-as-a-Service (SaaS). DAM as SaaS has not only capitalized on the value proposition of the overall DAM market but also brought to the table some very compelling benefits that are unique to the SaaS model while freeing-up valuable internal IT resources to do other productive tasks. To remain competitive organizations across verticals are clamoring to build efficiencies. This has changed the customer perception of DAM from “nice to have” to “must have”. The ability to now provide an essential tool like DAM through a Software-as-a-Service model further augments the flexibility that this solution provides.

Download the whitepaper to understand how to deal with today’s DAM challenges, including increasing file sizes and bandwidth constraints, integration with content workflows, and lack of approval and routing processes. Next, learn about DAM as SaaS 2.0 – The Widen Solution, with a case study from Reebok on mapping the asset lifecycle to productivity.

Click to fill out the form to download the DAM as SaaS 2.0 Whitepaper (PDF)

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