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Agile BI: A Good Idea Misunderstood

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by Paul Sonderegger

Agile BI is in afog. Despite excellent work on the topic by the best in the BI business, likeJill Dyche at Baseline Consulting and Boris Evelson at Forrester, most BI professionals are unsure what Agile BI is all about. In fact, some question whether agility and BI go in the same sentence.

This is a shame. Companies need greater agility in thishot, flat, crowded world. And better information for daily decision-making is a critical piece of the puzzle.

One of the main critiques businesspeople make about BI is that it’s too rigid. They say in surveys (we didone in conjunction with Forrester last year) that more than half of their BI requests require a custom report, and they wait far too long to get it. Business users – not analysts, but brand managers, sales directors, engineers, and inside sales reps – want to ask their own questions. And when the answers inspire more questions, they want to ask those. And they don’t care where the data is or how hard it is to bring together. Facebook connects everything for me, they figure. Why can’t my company?

To escape the early fog settling on Agile BI we need to rise to a higher vantage point. Whenever a potentially promising idea languishes, it’s good to take a step back and ask the basic questions. What problem does it solve? Who has that problem? What happens if you solve it?

The basic problem business intelligence faces is More:

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