Sony announces custom gridline license for Alpha cameras
Owners of Sony Alpha cameras wanting to have different gridlines on their cameras will be able to do so,...
Sony Alpha 9 III: world’s first full frame global shutter sensor
The world’s first full frame global shutter sensor is inside the Sony Alpha 9 III, a camera that shoots...
Sony Alpha 7R V: new AI for AF and cinematic video capabilities
Able to deliver 8K 24/25p video, the new Sony Alpha 7R V, with a new 61 MP sensor, is...
Sony FE PZ 16-35mm F4 G: a new power zoom for video
The new Sony FE PZ 16-35mm F4 G power zoom lens features a remarkably compact form factor that will...
Sony FX3: a compact Cinema Line camera with S-Cinetone
If the Sigma fp married the Sony A7, the result would not be much different from the Sony FX3,...
Is The Sony Alpha 1 “The One” Hybrid Good At Both Stills and Video?
We all want “The One” camera. The one with excellent AF. The one with 15+ stops of dynamic range....
Alpha 1: first Sony Alpha with 8K 30 fps and S-Cinetone
With a brand new 50.1-megapixel full-frame sensor, up to 120 AF/AE calculations per second, 8K 30p 10-bit 4:2:0 video...
Xperia PRO: world’s first smartphone with dedicated HDMI input
Sony Xperia smartphones are tools appreciated by filmmakers and photographers. The new Xperia PRO aims to open up a...
Sony FE 20mm F1.8 G: a versatile wide-angle lens for stills and movie shooting
The small size and light weight make the combination of the new Sony FE 20mm F1.8 G with a...
New Camera Remote SDK for mirrorless Sony Alpha 7R IV and Alpha 9 II
The newly released Camera Remote SDK, which supports Sony’s α (Alpha) 7R IV and α – 9 II bodies,...
