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Blu-ray Won – What’s Next For…

As I guessed (once it was getting pretty obvious), Blu-ray has won the high definition optical disc format war. After Warners announced they were going exclusively Blu-ray, then…

HPA Tech Retreat – Day 3, etc.

HPA Tech Retreat – Day 3, etc.

Fox Network’s Yves Montane showing one of many display performance plots. Day 2 Revisited Larry Thorpe and John Galt argued for a more nuanced view of camera resolution…

Vara Software ships ScreenFlow for Mac OS X

Vara Software ships ScreenFlow for Mac OS X

Vara Software today shipped ScreenFlow, the most advanced Screencasting software package for Mac OS X Leopard. ScreenFlow’s powerful screen, camera, and audio capture systems allow you to capture…

Non-Square Strategies

Non-Square Strategies

No matter which workflow you choose, always make sure your source footage has been tagged with its true pixel aspect ratio – this is the only way your software will…

Is PBS Still Necessary?

It is a ritual almost as clockwork as Jimmy The Groundhog or George W. Bush trying to de-fund PBS – questions as to whether PBS itself is still necessary…

Toolfarm Sales and New Releases

Toolfarm Sales and New Releases

ToolfarmIs a handy one-stop shop for anyone looking to buy plug-ins for After Effects, Photoshop, Premiere Pro, Final Cut Pro, Shake, Motion, Cinema 4D, Avid, or Autodesk products…

RE:Vision Effects, Inc. releases SmoothKit 2

RE:Vision Effects, Inc. releases SmoothKit 2

SmoothKit is a set of 9 special purpose filters that complements the basic blurs provided by host applications. SmoothKit’s emphasis is precise control on the filtering process, with…

"Production" Asset Management with The Discovery Channel

“Production” Asset Management offers Producers, Editors, Designers, and Web Developers the ability to access a central database of pre-approved digital assets (logos, photos, film, video, text, audio…

How to Break Into the Entertainment Biz

Hi all! Thanks to my friend Adam Wilt and the graciousness of the PVC gang I now have a soapbox to slip off of. I’ll do my best…

Avid Technology Appoints EVP and GM of Professional Video Unit

Avid Technology Appoints EVP and GM of Professional Video Unit

TEWKSBURY, Mass., February 11, 2008 – Avid Technology, Inc. (Nasdaq: AVID) announced that Kirk Arnold has joined the company as executive vice president and general manager of Avid’s…

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