Daily Archives: June 13, 2017

The Electronic Side of Color Media

The Electronic Side of Color Media

In our previous installment, we looked at the history of color in film. Film color evolved over the years from hand painting directly on the film frames to various photochemical…

Atomos Shogun Studio now costs $2,495

Atomos Shogun Studio now costs $2,495

Perfectly suited for studio, live events and on-set broadcast environments, the Shogun Studio has become the go-to choice of many 4K and HD productions. Now its price is…

360 video: next stop is the living room

360 video: next stop is the living room

The adoption of 360 video as a window into the world of AR and VR seems to gain momentum. Image banks create 360 video sections, Vimeo opens a marketplace for…

Finding Great Music That Fits Your Production Budget

Finding Great Music That Fits Your Production Budget

We spend a lot of time in this industry talking about images and picture quality, and few would argue that such things are not of critical importance. However, our writers…

Art Of The Shot: Jody Eldred Emmy Award-Winning DOP and Director

Art Of The Shot: Jody Eldred Emmy Award-Winning DOP and Director

In this version of the “Art of the Shot” I talk to Jody Eldred who is an Emmy award-winning Director of Photography, Camera Operator, Writer, and, DGA…