Top-flight videos fuel the JetBlue brand

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JetBlue Airways began flying in 2000 with a promise “to bring humanity back to air travel.”  That commitment is the backbone of the airline’s external brand, as well as its internal culture; JetBlue’s workers are “crewmembers,” whether they’re based on the ground, in the sky, or at the offices. In 2014, for the tenth consecutive […]

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Inexpensive balanced XLR lavalier microphone test

Inexpensive balanced XLR lavalier microphone test 7

If you have ever priced lavalier microphones with balanced XLR connections, you know that they typically cost upwards of US$150 each, and sometimes can cost more than double that price. However, my friend María found a package deal where she was able to receive not one, but two balanced XLR lavalier microphones for well under […]

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Finder Logging for Final Cut Pro X

Finder Logging for Final Cut Pro X 11

I can log my footage in the Finder? Yes, that is now possible thanks to a new feature in the 10.1.2 update to Final Cut Pro X which imports Finder Tags as keyword collections. In Mavericks, you can now assign metadata to any file in the Finder with Finder Tags – an expansion on the […]

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