A Pipe Dream No More: Advertising Workflows Have Come of Age

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The past year has been, quite possibly, the most eventful ever in the development of efficient advertising workflows. We can now embed a digital version of the infamous advertising slate into delivered commercials using the Advanced Media Workflow Association's AS-12. BXF can be used to exchange not only the schedule of commercials but instructions to […]

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Transvergence Summit 2013: Adam Besserman of Yahoo

Transvergence Summit 2013: Adam Besserman of Yahoo 7

Adam Besserman, Director of West Coast Development for Yahoo, delivered the keynote on day two of  the TransVergence Summit at the W Hollywood. Besserman plays an instrumental role in developing, producing and distributing over 50 premium original programs for Yahoo. During his keynote, Besserman essentially breaks down the history of digital mass media, even tracing it […]

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VFX and motion graphics experts use Adobe After Effects on “Star Trek Into Darkness”

VFX and motion graphics experts use Adobe After Effects on “Star Trek Into Darkness” 10

This is the third in our series of blog posts highlighting the amazing work done by some of the industry’s best VFX artists using Adobe After Effects in a few of this summer's blockbusters. Resurrecting the classic science fiction franchise of Star Trek is certainly a challenge that any motion graphics and VFX artists would […]

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Shooting Time Lapse using S&Q Motion on the PMW-F5, F55, NEX-FS100 and FS700

A useful feature in many cameras is the ability to shoot time-lapse sequences without any additional equipment. Sony’s EX cameras and many of the newer shoulder mount broadcast cameras have the ability to do this using the “Interval Record” function. However the F5, F55, FS100 and FS700 don’t have this feature and at first glance […]

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