Part 3: Transmedia is a Mindset, Not a Science

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We left off establishing the new reality of the entertainment industry. There is no longer a traditional network model. Digital has completely disintermediated traditional narrative structures forever. The audience is the new “channel” for the content we create. And finally the responsibility of enabling these types of transmedia environments has become a huge task placed […]

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The Shallowing Hypothesis

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Source: Doug Ward Storytellers are challenged with capturing the essence of a story and delivering it to their audience in a convincing way. Story elements might include a mood, a subtle emotion or a moment of shock and surprise. Transmedia authors have the same challenges but they face an additional challenge in picking the appropriate […]

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Useful Tools for Editors: After NAB Edition

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Another NAB has come and gone so things can begin to get back to normal. With that end to NAB let’s have a new entry into the Useful Tools for Editors category with our After NAB Edition. We talk PCs, relinking, keyboard emulators, slideshows and (of course) FxFactory. PRHelper for PC – for encoding ProRes […]

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