Hexolux Unveils the Xum7 revolutionary LED Fresnel Light

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Hexolux will unveil the Xum7, their revolutionary LED Fresnel at NAB 2013. The unique and sporty design of the Xum7 is based on hexagons to function as a modular system packing more light into a seamless configuration.  It can be connected together in teams so you can transform a small source into a large, bright […]

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Transmedia for Children

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USC and Dr. Henry Jenkins have been at the forefront of the academic study of Transmedia.   I have been fortunate to have attended the TRANSMEDIA HOLLYWOOD annual conference that USC presents with UCLA since its inception and am looking forward to this year's TRANSMEDIA, HOLLYWOOD 4 SPREADING CHANGE.  The conference takes place  on Friday, April […]

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WoodWing releases Enterprise 8.2 – tight integration with Excel and Elvis DAM

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WoodWing has released version 8.2 of its multi-channel publishing system Enterprise. The new version simplifies direct placement of structured information from Excel files into InDesign layouts and offers a deeper integration with WoodWing´s digital asset management solution Elvis DAM. Based on customer feedback, WoodWing also made further improvements to the user interface for higher usability […]

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EPS-Cineworks Selects MTI Film’s Cortex::Control Dailies for On-Set/Near-Set Dailies Processing

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MTI Film today announces that EPS-Cineworks a division of Cineworks Digital Studios, Inc. a leading supplier of post production services, editorial systems and related technology to feature and television productions, has become the first editorial rental service to purchase its groundbreaking on-set/near-set dailies solution, Cortex::Control Dailies. Cineworks is licensing the software for its new fleet […]

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StorageDNA Integrates With Avid Interplay Production

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StorageDNA, Inc., a leader in intelligent storage and archiving workflow solutions for media professionals, today announced an agreement enabling its technology to integrate with the Avid® Interplay® Production asset management (PAM) system. StorageDNA's archive and restore offering, DNA Evolution™, is a simple and cost-effective archive solution for Avid Interplay Production. DNA Evolution is an intelligent LTO LTFS […]

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Autodesk Debuts 2014 Entertainment Creation Suite

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Autodesk announced the new features of the Autodesk Entertainment Creation Suite 2014 today. The versatile workflow includes award-winning 3D animation, visual effects and creative tools, Autodesk Maya 2014, Autodesk 3ds Max 2014, Autodesk MotionBuilder 2014,Autodesk Mudbox 2014, Autodesk Softimage 2014 and Autodesk Sketchbook Designer 2014, all which have been updated to offer new workflow enhancements that help artists collaborate, manage complexity […]

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Story Hackathons – Stop Talking, Start Making

You may have heard some rumblings that Createasphere and StoryCode are holding a Story Hackathon this August.  When you hear the term hacking, or a hackathon, the first image that probably comes to mind is a bunch of programmers staying up all night long, fueled by Red Bull, hacking away on laptops at arcane code. […]

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Working with Keyframes in Motion

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This week on MacBreak Studio, I get back to the basics in Motion by showing Steve Martin from Ripple Training how to create animation with keyframes. Keyframes are the basic building blocks for creating custom animations and Motion has a variety of tools for working with them including a dedicated Keyframe Editor, as well as […]

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Madheart Jan Gleie Creates Portraits of Families and Food for Kraft

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A new series of ads for Kraft center on highly engaging portraits of New Orleans families who share a great fondness for food—and each other. Directed by Madheart’s Jan Gleie for Chicago agency McGarryBowen, the spots are the latest in an ongoing branding campaign featuring real people who use Kraft products to “make something amazing.” […]

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