Petrol Bags™ Intros Cambio Camera Carrier/Support System

Petrol Bags™ Intros Cambio Camera Carrier/Support System 1

Petrol Bags™, a Vitec Group brand, introduces an industry first – the Cambio convertible equipment bag/camera support system. A carry-on sized smooth-rolling camera carrier that transforms into a lightweight support system for small video camcorders, Cambio allows users to travel lighter, avoid waiting for baggage, and set up quickly once they arrive on location. The […]

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3 Main Obstacles To Implementing A Social Media Strategy

3 Main Obstacles To Implementing A Social Media Strategy | Penn Olson. Planning asocial media strategy is tough work but getting it implemented could be even tougher. Astudy which involves over 200+ marketing professional reveals that the number one obstacle toward implementing a social media strategy is having insufficient data oranalytics to measureROI (35%). Measuring […]

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Attribution Modeling: It’s Here, It’s Now And You Need To Embrace It

Attribution Modeling: It’s Here, It’s Now And You Need To Embrace It. So, a bold statement: Attribution’s time is here. I’m totally drinking the koolaid, and it’s delicious. Easy for me to say, right? I work with top-tier clients who “get it.” For the most part, they understand the value of planning, budgeting and measuring […]

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