Daily Archives: November 2, 2007

Metadata discovery

A taxonomy of metadata matching algorithms There are distinct categories of automated metadata discovery: Lexical Matching Exact match – where data element linkages are made based on the exact name…

What is Marketing Resource Management (MRM)?

Marketing Resource Management (MRM), also known as Marketing Operations Management and Brand Asset Management, is about using technology to manage marketing workflows, assets, campaigns and suppliers to reduce costs, reduce…

Meaning in data, meet sEmantic ™ webs.

Meaning in data, meet sEmantic ™ webs.

SemanticDesktop.org The Internet, electronic mail, and the Web have revolutionized the way we communicate and collaborate – their mass adoption is one of the major technological success stories of…

Digital Asset Management 101

Digital Asset Management 101 by Brad Grimes DAM. Looks like something you might say if you couldn’t find a photograph you needed for a front-page story. But…