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Keep up with all the news from the Adobe Pro Video team. Get product updates and learn about the successes Adobe customers are experiencing through the use of Adobe Creative Cloud and all Adobe workflows.

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Kendrick Lamar’s “Alright” smash hit music video edited with Adobe Premiere Pro CC

Talented editor Vinnie Hobbs applies his own personal style to music video and film projects using Adobe Creative Cloud
Written by  |  August 29, 2015

Vinnie Hobbs was born and raised in Okinawa, Japan, where his parents work as Instructional Systems Specialists for DoDEA (The Department of Defense Education Activity) on a military installation. He spent his teenage years in Japan shooting skateboard videos and editing with two VCRs connected to each other. These early creative explorations set him on a trajectory to become one of the most talented music video editors in the industry today.

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SMOSH creates laugh-out-loud video content for a loyal audience that now counts over 35 million total subscribers

Powerhouse digital comedy brand entertains fans with hilarious videos created using Adobe Creative Cloud
Written by  |  August 26, 2015

SMOSH, founded by childhood friends Anthony Padilla and Ian Hecox, has been entertaining audiences with their unique brand of humor for the past decade and has one of the strongest digital footprints of any media brand in existence today. SMOSH’s main YouTube channel recently surpassed a remarkable 21 million subscribers, it counts more than 35 million subscribers across multiple channels that also include spin-off’s SMOSH Games and Shut Up! Cartoons, and has seen record-setting success with the launch of mobile games, apps and music, as well as merchandise (they even have a calendar!)

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Siân Fever, short-form aficionado

Top editor brings energy and organization to short-form projects with Adobe Premiere Pro CC
Written by  |  August 20, 2015

Siân Fever will be presenting the session “How to Make It in Short-Form Video with Premiere Pro CC” in the Adobe stand 7.G27 at IBC 2015 on Friday, Sept. 11th at 11:30 am and 2:30 pm and Saturday, Sept. 12th at 10:30 am.

Siân Fever knew that she wanted to work in video production when she was just a teenager. She watched loads of MTV and countless behind-the-scenes videos with famed music video director Joseph Kahn talking about his work. She knew her path would involve film school after hearing raves about it from a friend.

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Kylie Flavell, intoxicated by possibility

Ultimate indie artist creates shows from start to finish with help from Adobe Creative Cloud
Written by  |  August 18, 2015

Kylie Flavell will be presenting the session “Creating Shows from Start to Finish with Creative Cloud” in the Adobe stand 7.G27 at IBC 2015 on Sunday, September 13th at 10:30 am and 2:30 pm and Monday, September 14th at 10:30 am.

Kylie Flavell has the tenacity and talent to make her dreams come true. When it comes to making her hot travel TV shows, including Hooked Up—which has 1.5 million YouTube viewers per episode—she does it all as host, producer, camera operator, editor, color grader, lighting engineer, sound engineer, post-production specialist, and distributor. To help her accomplish her ambitious goals and fuel her creative freedom and passion, she relies on an Adobe Creative Cloud workflow that includes Adobe Premiere Pro CC and Adobe After Effects CC.

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“Staten Island Summer” hits theaters


“Saturday Night Live” short-film team tackles feature film with help from Adobe Premiere Pro CC
Written by  |  August 17, 2015

Rhys Thomas and Adam Epstein have worked together for years on the short films for the Saturday Night Live Film Unit—Rhys as the director and producer, Adam as the editor. So when Thomas got the opportunity to direct the feature film Staten Island Summer, Epstein was a natural choice to edit. The film, produced by Lorne Michaels, features many recognizable Saturday Night Live faces. While there are some clear differences between delivering content for a weekly television show and working on a movie, there were many similarities as well. One thing that remained the same was the team’s proven editing workflow, powered by Adobe Premiere Pro CC.

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Coyote Post enjoys watershed year

Post house thrives with mix of commercial and film projects produced with help from Adobe Creative Cloud
Written by  |  August 12, 2015

Coyote Post, a full service post-production studio in Hollywood, has been busy since we checked in with them a year ago. In addition to winning a Cannes Lions Award for the “Wake Up & Smell the Bacon” campaign for Oscar Mayer, a collaboration with production house Dirty Robber, the studio also moved from Silver Lake in Los Angeles to a beautiful new space in East Hollywood. The talented team of freelancers at Coyote Post continues to push the limits of creativity, using Adobe Creative Cloud for editorial, color, and VFX work. Executive Producer Rik Michul and Post Production Supervisor Julie Hansen updated us on the company’s amazing year.

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Sundance NEXT FEST is a festival that celebrates film, music, and indie artists. After premiering at the 2015 Sundance Film Festival, Cop Car enjoyed an outdoor screening at the Hollywood Forever Cemetery on Sunday, August 2, 2015. We spoke with the film’s Editors, Andrew Hasse and Megan Brooks, earlier this year about their work on the film. In addition to having them join me for a panel discussion focused on the Cop Car post-production process on Saturday, August 8, 2015, I also had the opportunity to learn about what they’ve been doing since the film’s premier earlier this year.

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“Gold Rush” perfects on-site production

Production team prepares footage for post four times faster using Adobe Creative Cloud
Written by  |  August 6, 2015

The production team of Discovery’s popular reality TV series, Gold Rush works in the Yukon Territory, a vast, sprawling and wild landscape in western Canada. There, they document the efforts of gritty miners hoping to strike it rich tapping gold placer deposits. The show has grown in popularity and scale since its debut.

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Student filmmakers embrace Adobe Creative Cloud

Filmmakers and Adobe Premiere Pro aficionados shine at the American Cinema Editors Student Competition
Written by  |  August 4, 2015

Each year, the American Cinema Editors (ACE) present the prestigious EDDIE Awards for the best-edited films in the business. To encourage young, up-and-coming editors, ACE also hosts an annual student film editing EDDIE competition. In 2015, two student editors, Aneesa Mahboob and Ben Stringfellow, used Adobe Premiere Pro to edit their films—and became two of the three competition finalists out of a pool of 100 students. Here, they talk about their experiences using Adobe video tools to create their standout film projects.

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The transition from film to digital video has created a shift in the filmmaker’s relationship to color.

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Disclosure, to comply with the FTC’s rules 16 CFR Part 255 This article was either written by Adobe employees or for Adobe by an outside contractor. It is intended for the Adobe Channel on ProVideo Coalition, which Adobe sponsors.