On this week’s MacBreak Studio, I show Steve Martin from Rippletraining.com how to give the Final Cut Pro X editor greater creative control over their titles thanks to the publishing features in Motion 5. […]
Customizing a Title in FCP X
Day: February 4, 2012
Hasselblad Launches State-of-the-art Online Video Platform
After two years of planning HTV will launch on February 2 offering viewers a range of channel options, including education and training videos, product information, global news and events plus peer videos submitted by Hasselblad photographers worldwide. Chris Russell-Fish, Hasselblad’s Global Sales and Marketing Director said: “This is a very exciting project for us, our […]
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Content Is The King, Connected Content Is The Emperor
In my previous article (Innovation Doesn’t Just Happen), I cited the content stored in a Digital Asset Management system as the lifeblood of any organization. Now, caring for the quality of this precious lifeblood consists of giving digital content the most meaningful and efficient structure within a DAM system. Living with unstructured content can be […]
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Innovation Doesn’t Just Happen: DAM Systems for Creating True Value Innovation
We all know that innovation is not a coincidence, but the result of a clear strategy; there is no innovation without strategy. Investing in a DAM system without a clear strategy could be an unfortunate waste of money, or an opportunity lost. This point about the importance of strategy intrigues me, because when business is […]
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