Videoguys NAB2011 Report, Part II: Avid, Adobe and more Software News

Avid, Adobe, Grass Valley and others all had their own updates to talk about. In fact, it looks like we’re entering the first stage of a war for marketshare among the three Big “A”s of editing, Apple, Adobe and Avid. While Apple fired the first shot with their FCPX Sneak Peak, Avid and Adobe still […]

Read More… from Videoguys NAB2011 Report, Part II: Avid, Adobe and more Software News

Native Format Editing in Adobe Premiere Pro

Native Format Editing in Adobe Premiere Pro 1

In the past few years, a barrage of new video acquisition formats and recording methodologies have sprouted like mushrooms after the rain. The major shift has come in the form of tapeless, file-based acquisition that uses equipment that has its roots in the information technology industry. As video post-production has scrambled to keep up, editors […]

Read More… from Native Format Editing in Adobe Premiere Pro